People smiled. They took pictures. Some asked if it was a giant pinata.
The Colossal Carrot was a big hit on its tour through downtown Chicago and Fox & Obel Market. And if you ever need to get an el car full of people laughing and smiling, just board with a giant carrot.
See more Colossal Carrot photos on Flickr and Facebook.
Posted by Christine
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“The shoppers were palpably stoked by the notion that their dollars would have a positive and immediate impact on the store.”
“Carrotmob’s reverse-boycott model is one to watch!
“It’s great to see that businesses can have such an easy win-win scenario”
“Genius” 
“A huge success and a source of inspiration for us over at GOOD”
“The latest Bay Area strategy for saving the planet”
“'mobbing' lets a business know exactly why the gods of good fortune have smiled upon it.”
“Irresistable”
That’s awesome! I’m telling all my friends in Chicago to look out…